You can’t put a price on your home. It is like putting a price on your happiness. But when it comes to selling your home, there is always a right price and the right agent will know it.
There are many reasons why engaging an agent can work in your favour. From reducing legal exposure to avoiding emotional decisions – your agent can help you navigate the market with ease and confidence. A good agent can provide advice that matters, even when the market is turbulent.
On the other hand, by selling your home yourself you can certainly dodge paying the commissions and fees that the agents usually charge you. However, there are other factors that will add substantially to your stress and workload levels when you go down that path. Objectively speaking, it may not be worth it at all when the end results are less than satisfactory.
So, here in this article, I have listed 5 major reasons why selling with an agent is the right way to go. I have put all my years of experience and expertise as a real estate agent behind what I write.
This article may not be suitable for the astute seller with the right know-how and someone with the time and energy to invest in the complicated process of selling one’s home. But, for a lay seller with a family and a job, it is wise to engage an agent who knows all the ins and outs.
1. Selling your property is a full-time job
Selling your home is a full-time job that requires you to be constantly available. Could you drop what you are doing and rush home if a prospective buyer were to visit? Will you be able to take calls during working hours if someone were to call you to enquire about the property?
An agent is able to put all that work into selling your home – manage the listings, market your property, create interest, engage with buyers, talk about the features and meet your expectations. With a key to your home in the office, they are even able to show your property to prospective buyers when you are not free or available.
2. Attracting the right buyer
Attracting the buyer is about getting a few things right – the timing, the marketing, the price, and the overall value. And, to know the right time to strike, the best way to market, the price point to keep in mind, and the value proposition that is hard easy to ignore – you need skill and experience.
Your agent has been-there done-this for a long time. He/she knows the local area and is skilled at prospecting for and attracting a buyer. A good agent can create the ideal circumstances for the deal to happen – making it seem simple enough but you know there is more to the story.
3. Negotiating the price
You know the price you deserve for your home. And if the market agrees, you should be able to extract that price with ease. But many a-times the buyers are aggressive and demanding and it takes considerable effort to get your foot in the door with them.
The key skill to possess when selling your home is the skill of negotiation. Your agent is adept at negotiating. The agent can calmly and sincerely negotiate the most favourable settlement terms for you and get you what you deserve. And sometimes they even exceed your expectations and get you more than what you envisioned.
4. Accessing larger networks
One of the major advantages of working with an agent is getting unrestricted access to networks of buyers, sellers, and agencies that do similar work day-in and day-out. With these types of networks that have been well-nurtured, this becomes a more personal and therefore more responsive connection.
By accessing these networks, such as REIWA.com, Domain.com, realestate.com.au, and other company websites, you are able to get the word out further to larger audiences and see better traction for your marketing campaigns. And, the chances are that someone from these networks will respond to your ad or help you reach your ideal buyer.
5. Reducing your exposure to legal risks
There is a huge amount of paperwork that needs to be completed with high accuracy and correctness as a part of the selling process. The agent is generally aware of the procedures and the relevant documents that need filling. For example, the seller’s disclosure is a legal document that discloses any fact(s) that materially affect the value or desirability of the property.
Inability to complete the paperwork can leave you exposed to risks. The buyer can sue you or worse still there are impacts that undermine all the effort you put in selling or marketing your property. Your agent is covered by the errors and omissions insurance to safeguard against such risks.
Why Mario is the agent for you?
Selling your home will likely be one of the biggest transactions of your life and you want to do it right. An agent with the right attitude and know-how can make a real difference.
I have considerable hands-on experience and I have sold multiple properties in your locality. I build solid relationships with all my clients and so I have a robust network of potential buyers and investors at my disposal.
Relocating? Upsizing or downsizing? Deceased estate? Come, talk to me about your property needs.